The newest Ford Fiesta was unveiled at the 2008 British International Motor Show, completing the company’s small, medium and large car ECOnetic line-up. The Fiesta ECOnetic becomes the most fuel efficient new five-seater family car in the UK.
The heart of the Fiesta ECOnetic is Ford’s 1.6-liter four-cylinder TDCi turbodiesel engine, which is rated in the U.K. at the equivalent of U.S. 51 mpg in the city, 74 mpg on the highway and 64 mpg on the combined European driving cycle. The 89-hp engine also emits an ultra-low 98g/km of CO2.
To maximize fuel-efficiency, Ford engineers have performed a number of modifications and enhancements to the standard Fiesta. Rear air deflectors have been added, the suspension has been lowered and low-rolling-resistance tires have been fitted.
Roelant de Waard, Ford of Britain chairman and managing director, said: “Many drivers are prepared to be green - but still want comfort, performance and an affordable price. ECOnetic answers that demand. Ford’s ECOnetic range , complete with new Fiesta, delivers style with a green conscience.”
On sale by the end of 2008, the Fiesta ECOnetic edition will be offered in three- and five-door models, joining the Mondeo ECOnetic and Focus ECOnetic in Ford’s European fuel efficient car lineup.
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